About PALA

SONGWRITER  |  PRODUCER  |  LOS ANGELES

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Based in Los Angeles, CA, PALA creates pop music. With the debut release Invincible, PALA has created a collection of songs with a focus on storytelling and a modern flare. Every Friday, PALA creates and releases a brand new song - click here to listen to his latest releases.


INTRODUCTION New Music Friday // PALA

 

ON MIXING & MASTERING New Music Friday // PALA

ON SONGWRITING New Music Friday // PALA

 

ON ARTWORK & RELEASING New Music Friday // PALA



Avid Music In Motion Contest

First Runner Up - Invincible by PALA

I set out to make a record that tells stories in a different way. Through single moments in time, through single emotions. You know, a lot can happen in your mind in just a fraction of a second - I wanted to turn those fractions of seconds into songs.

So I came up with this concept and did a track in Pro Tools | First. I submitted it to the Avid Music in Motion contest, and Jason Evigan chose my track as a first runner up. It really inspired me to take this idea further.

After getting the full version of Pro Tools, it just jumpstarted the entire project. As a singer/songwriter and an electronic musician, my instrument is my computer.

I spend a lot of time at the core level, you know, the granular level. Manipulating the synths, trying different chord structures, different hook ideas. 

But I also need to get technical and write automation and mix. Pro Tools gives me the ability to dive in and do all of that really effectively.

Thank you Avid, thank you Jason Evigan, for the opportunity to participate in Music in Motion and for the full version of Pro Tools - I can’t wait for you all to hear what I’ve created with it.

 

As Heard On

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Invincible tells stories in a new way - through moments. Each track was inspired by telling entire stories through a single emotion. From the hard-hitting title track to the moving "Never Giving Up", this record is full of catchy hooks and powerful stories.